The SMART Communicator 13-week transformation program is our premium product.
It sets up your DIY Newsroom™ - a simple, strategic and sustainable approach to more effective communications in today's complex Attention Economy.
WHO DOES THIS SUIT?
A DIY Newsroom™ suits medium to large-scale organisations, including non-profits, that marketing and communications resources but need to mobilise them better .
Local governments authorities, educational facilities (secondary and tertiary), and representative groups and associations are prime candidates.
Second-tier corporates see a DIY Newsroom™ as an innovative way to challenge established competition and to jump to the next level.
This is what the program includes:
101-POINT HEALTH CHECK
Includes audience ID, content audit and resources analysis
COMMUNICATIONS STRATEGY
Report and slide deck that simply explains your new direction
NEW MEDIA ECOSYSTEM
Design, implementation of media channels, content recipe and calendar
PLUS: SMART COMMUNICATOR WORKSHOPS
Discovery session that digs into the state of your comms;
Training to support managers, staff with the new approach;
Project review.
AND
Performance dashboard;
Project management of process;
Unmatched subject matter expertise in modern communications.